- Sector: Motor Vehicle Retail
- Region: Derbyshire
- Revenue: £40m to £50m
- Website: www.tomhartley.com
In top gear
Tom Hartley operates at the very top end of the luxury car market. Founded 40 years ago, it specialises in performance and classic cars that are normally ‘unobtainable’ from anywhere else for direct delivery.
Founder and Director, Tom Hartley says, “We’re immediately flexible to the market’s demand for marques like Rolls-Royce, Ferrari and Bentley, 24 hours a day, 365 days a year.”
"It’s about dedication as well as reputation"
For Tom, customer service is paramount and central to the company’s success. “We are always willing and able to deal with all our customers’ enquiries whatever the time of day, and we offer an instant response or advice that creates a great relationship with our customers. It’s about dedication as well as reputation,” he says.
The recession presented a great opportunity. “We don’t rely on borrowing to buy our stock and many struggled because of this. Our average priced car is £100,000. It can run into tens of millions to purchase orders. We had the ability to react immediately to orders and that allowed us to capitalise.”